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Cork, Ireland - April 24, 2024

Red Bull Announced as Championship Partner for the 2024 Irish Drift Championship

The Irish Drift Championship (IDC) is thrilled to announce a dynamic new partnership with Red Bull for the 2024 season. This exciting collaboration will see Red Bull join forces with the IDC as an official championship partner, bringing energy, passion, and global expertise to the heart of Irish drifting.

Red Bull is renowned for its unwavering support of top-tier drift championships worldwide, consistently aligning with events that epitomize excellence, skill and innovation in the sport. With a dedication to pushing boundaries and elevating athletes to new heights, Red Bull's involvement speaks volumes about the prestige and depth of the Irish Drift Championship.

As a championship partner, Red Bull will play a vital role in championing the growth and development of Irish drifting. Leveraging the brands expertise in event activation, marketing and promotion, Red Bull will contribute to enhancing the overall experience for drivers and fans alike at each round of the championship.

Kieran Hynes, Championship Sporting Director of IDC, conveyed his excitement regarding the partnership between IDC and Red Bull:

"We are thrilled to welcome Red Bull as a championship partner for the 2024 Irish Drift Championship. Red Bull's unwavering support of top-tier drift championships worldwide speaks volumes about the professionalism and future plans of the IDC. With Red Bull’s expertise and passion for the sport, we look forward to delivering an unforgettable 20th anniversary of world class drifting for drivers and fans alike."

Red Bull Athlete, Conor Shanahan, shared his excitement for the collaboration between IDC and Red Bull:

"I'm thrilled to see Red Bull partnering with the Irish Drift Championship for the 2024 season. The IDC is where I honed my drift craft and will always hold a special place in my heart. Red Bull only collaborates with the best in the business, and with IDC's future plans, it perfectly aligns with Red Bull's commitment to pushing the boundaries of motorsports worldwide. I'm really looking forward to supporting the IDC this year, and with the help of the Red Bull team, we'll take it to the next level."

Join the Conversation:

Stay up-to-date with all the latest news, updates, and behind-the-scenes action from the 2024 Irish Drift Championship by following us on social media. Join the conversation and share your excitement using the hashtag #IDC2024.


For media inquiries or additional information, please contact:

Kieran Hynes

IDC Sporting Director

Irish Drift Championship

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